Relics by Gucci: Discover Yuga Labs and Gucci’s exclusive collection in the Otherside metaverse

The luxury fashion house has made the decision to work out a project with Yuga Labs, to offer physical products and NFTs linked to the Otherside metaverse.

The trend towards the incorporation of new players in the NFT field continues its upward trend over the last few years. Among those responsible for taking their first steps in this innovative context are artists, collectors, large international companies, among others.

But in addition to these players, we can also mention several cases where luxury fashion houses have also decided to enter the ecosystem. An example of this was when Gucci decided to generate an agreement with Roblox in August 2022. August 2022to develop a two-week event called Gucci Garden, as we communicated at the time from NFTexpress.

In this opportunity, Gucci has announced a new collaboration with the company Yuga Labs, to offer new experiences and products oriented to the metaverse. In this particular case, about the metaverse Otherside.

Precisely on April 3rd the company Yuga Labs officially announced Otherside: Relics by Gucciwhich is a limited edition of physical products and NFTs by Gucci, both oriented to the story of the Otherside metaverse, which is being developed by Yuga Labs.

In this way, the companies unveiled“KodaPendant“, the first item developed as part of this alliance. This NFT will represent a physical piece of Gucci, and in turn will fulfill its function as a non-fungible token. The physical pendant contains a Koda head shape, as well as the popular Gucci company letters GG .

Each of the NFTs will have an option to purchase the items in physical format from Relics by Gucci. In this sense, they communicated that only 3,333 KodaPendants will be available.

This pendant will be available for purchase starting April 6, and will provide numerous benefits to its holders that will be applicable in the metaverse of Otherside. The 3,333 will be sold on a first-come, first-served basis, so those who claim them first will be able to get them.

Each of these pieces are associated with the token APE TOKEN token (from the popular Bored Ape collection), so their value has been estimated at 450 $APE, and all those interested in buying a piece will only be able to access if they make the payment with Ape Coin.

Importantly, the new KodaPendants can only be purchased by users who currently own a Koda or Vessel NFT. Also, owners of KodaPendants will be able to claim a piece of physical Gucci jewelry later this year.

These physical Gucci pieces can only be mailed to certain countries, such as the United States, Canada, most European Union member countries, and a few Gulf States.

In this regard, Gucci believes that both NFTs and the metaverse present numerous growth opportunities for business models such as theirs, and those of many other companies.

Yuga Labs is the company in charge of the development of numerous projects in the NFT field, such as the popular Bored Ape Yatch Club (BAYC) collection, Mutant Ape, the Otherside metaverse, among others.

Yuga Labs is a company that has been actively involved in the Web3 ecosystem for the last few years, as we have communicated from NFTexpress in situations such as the auction with TwelveFoldits acquisition of the NFT game from Beepls NFT game, among others.

Written by Luciano Garriga (Tw: luchogarriga) for NFT Express.