Recently, Nike announced the “Our Force 1” collection for approximately three weeks from now. However, the Airdrop 101 .SWOOSH has already been launched and today at NFTexpress we tell you all about this new foray of the sports brand into Web3.
A few hours ago, Nike unveiled the first Airdrop of .SWOOSHSWOOSH, the laboratory linked to Web3 and the metaverse of one of the leading brands in fashion creation, which for several years has been making inroads in innovation, experiences with non-fungible tokens and services digitally for its users.
This is the time for the “Airdrop 101” preceding the launch of the “Our Force 1” collection, which consists of the release of the “OF1 Poster” collection, a series of four virtual posters commemorating the community involvement surrounding .SWOOSH in the OF1 challenge. These digital collectibles were inspired by the OG ad campaigns that helped cement the Air Force 1 sneaker as a brand icon.
The style of the posters was decided after a vote by the .SWOOSH community last November and consists of four categories of strengths: Culture, Heritage, Innovation y Regional. These features inform the 20 Air Force 1 styles on each of the posters.
The styles decided by the .SWOOSH community – source: blog.swoosh.nike
As a token of appreciation and celebration, .SWOOSH will randomly send out a total of 106,453 OF1 posters to the community. As a result, there will be an approximately 1 in 3 chance of getting Airdrop 101.
¿Who is eligible to receive the OF1 poster??
Nike.SWOOSH wants to reward community members who have already co-created with the platform and one of those chosen to receive OF1 posters are #YourForce1 challenge participants and .SWOOSH session attendees.
The next group to receive the Airdrop 101 are members of Nike’s partner organizations DEI (Diversity, Equity and Inclusion) and SCI (Social Community and Impact).
The goal is to prioritize access for .SWOOSH members who registered through these communities and demonstrate continued commitment to leveling the playing field.
#YourForce1 in February 2023 – source: official twitter
Also, Nike.SWOOSH saved 82 posters with the intentions of commemorating the first release of the AF1 in 1982. They were stored in a Nike-owned wallet for their archives and future giveaways and rewards. However, the date on which these benefits will be distributed has not yet been confirmed, but it is estimated that they will go to the active community of the project with the aim of rewarding perseverance and good predisposition.
Also, OF1 posters serve as mint passes or also known as guaranteed access passes to the official collection. If you received an OF1 air-dropped poster, you will have the opportunity to participate in the first access sale. The sale will begin on 8/5/2023 at 9:00 AM. PST and will be available until 9/5/2023 at 23:59 PM. PST.
Finally, be aware that if you are selected, you will receive an Airdrop confirmation email from official@swoosh.nike. This is very important to know, as many people are receiving e-mails pretending to be from Nike.SWOOSHSWOOSH, but they are not related to the brand and should be considered as a scam attempt. In addition, the SWOOSH team strongly recommends not to click on any links containing brand information that is not official@swoosh.nike.
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Written by Rodrigo Catalan (TW: @RodrigoCatalanB) for NFT Express.