Meta allows NFT on Instagram and Facebook

Meta has announced in the last few hours that you will be able to share non-fungible tokens you have created or purchased, and even link your wallet to Instagram and Facebook accounts.

Until a few hours ago, only a few accounts were privileged to be able to link to a wallet, in order to publish and share your NFTs on Mark Zuckerberg’s social networks, which had been selected for an internal test of the company Meta. But from now on, this feature is enabled for virtually all users.

After numerous rumors from users, and after the announcement by Zuckerberg regarding the incorporation of NFT to the networks in the future, it has finally been launched. The tests, which began in May, started with the possibility of displaying the assets that each owner has created; then with those acquired by purchase in a marketplace, or through a P2P exchange; and finally the option of linking an external wallet with any NFT in the portfolio.

This new functionality has been expanding in the accounts of many countries in the Americas, Asia, the Orient, among others. At the same time, Meta announced that they will continue to support third-party wallets, and that they will not charge extra fees for using this new functionality.

In its official communications, the company stated that this type of updates will allow users to connect their wallets to either of the two applications, in order to display their digital collectibles.

The company also stated in May that its main objectives in including the option to link NFTs is to achieve greater accessibility, lower barriers to access, and contribute to making the NFT community more inclusive for all communities.

Seizing the opportunity, Mark Zuckerberg made a post on his personal Facebook account with a personal photo from when he was a kid. In the post he stated that in honor of the expansion of collectible NFTs to 100 more countries on Instagram, he shared his old little league baseball card and that he will soon turn it into an NFT.

The head of the metaverse area, Vishal Shah, said that this new inclusion will help people to display their digital collectibles as NFT, and even sell them in a more secure way.

As a close antecedent of a social network that has adopted NFT support, we can mention the case of Twitter. This social network started with the primary functionality of being able to publish an NFT as a profile picture.

One of the new features of Twitter Blue is that it displays an icon indicating that the NFT has been authenticated and that the person who owns that account is also the official owner of that digital asset.

One of the details to distinguish from a common profile picture, is that the profile picture displaying a NFT is shown with a hexagon with rounded corners; when the common picture is just round.

With this inclusion of NFTs in two of the most important social networks in the world, it will bring as a consequence a notorious growth in the adoption of NFTs by people from any country, no matter where you are, either to show your digital collectibles, to exchange them, etc.

In the (not too distant) future we could expect to be able to display NFT in instant messaging applications such as WhatsApp, Telegram, or even place it as a profile in your email account. From NFTexpress we believe that we are not far away from situations like these.

Written by Luciano Garriga (TW:@luchogarriga) for NFT Express.