Lionsgate, one of the largest and leading entertainment companies, filed its trademark application focused on various Web3 related industries such as NFTs, cryptocurrency trading, virtual real estate, metaverse, among others.
Lions Gate Entertainment Corporationknown worldwide as LionsgateLions Gate Entertainment Corporation, is one of the largest film production companies founded in Vancouver, Canada. Currently, it also operates in the United States and has been in the news in the last hours because it was confirmed that they have filed a trademark application to enter fully into the Web3 industry.
This trademark registration was filed with the U.S. Patent and Trademark Office, known by its initials . USPTO. The trademark registration refers to the intentions of the company Lionsgate to get fully and legally into offering different services provided by blockchain technology and its entire ecosystem.
The news was made public last November 28 by. Mike Kondoudis, the USPTO’s licensed trademark attorney, who through his official Twitter account, confirmed that the film and entertainment company has made the filing of its trademark for different services such as:
A trading software exclusively for cryptocurrencies.
Real estate in virtual worlds (metaverse).
Non Fungible Tokens (NFTs).
Digital Tokens, Digital Collectibles. Digital Tokens, Digital Art and other applications related to digital tokens.
Although, the news was made public on November 28, Lionsgate filed the registration on the 21st of this month. Moreover, as we have reviewed above, they are not only focusing on NFTs as a type of services for their users, but they want to explore different forms of digital media such as virtual art, real estate, digital collectibles and other applications related to tokens or cryptoassets.
On the other hand, the idea of the Canadian company is also the creation of its own platform for trading and exchange of different digital assets.
Accordingly, this project will allow Lionsgate users to store, buy, sell, trade, exchange and track digital tokens such as NFTs, fungible tokens and digital collectibles.
In addition, the document filed with the USPTOThe document also suggests different intentions of this entertainment company focused mostly on cinematography, such as trading and access to multiple avatars, masks, downloadable digital characters and other skins.
Photo of Mike Kondoudis presenting Lionsgate’s trademark.
Lionsgate’s upcoming platform certainly holds promise and hints at the company’s intentions to offer new services to its customers in the Web3 industry. With the creation of their multifaceted marketplace related exclusively for trading cryptocurrencies and NFTs, we can clearly notice that they are in pursuit of offering services such as transactions made with digital collectibles, cryptoassets, digital art, NFTs and many more digital assets that are within the blockchain industry.
On the other hand, Lionsgate has already shown its interest in Web3 by partnering with other companies related to this technology, such as Autograph e Internet Gamewhich resulted in a Halloween game last October called SAW through exclusive passes with NFTs.
Also, in mid-2022, Lionsgate partnered with. The Sandboxone of the most well-known metaverses in the blockchain industry. The partnership was used to use a collection of entertainment films to provide its customers with a new metaverse experience inspired by different films produced by Lionsgate.
Mike Kondoudishas also confirmed that other companies have joined the trademark registry for services in the Web3 world. Among them are JP Morgan, Mastercard, Reebok, among others.
At NFTexpress we have also reported that brands such as Sony, Rolex y Visa, among several others, have made their request to register their brand for the development of different products with the technology offered by the entire Web3 ecosystem.
Finally, we note how this ecosystem of non-fungible tokens continues to gain popularity and, above all, adoption by different companies recognized worldwide, even though the crypto market is in a major downtrend.
All investment or financial opinions on behalf of NFTexpress should not be taken as recommendations. This article is informational/educational material. Before making any type of investment do your own research.
Written by Rodrigo Catalan (TW: @RodrigoCatalanB) for NFT Express.